Monday, April 15, 2013

NBC to televise Bayou Classic next 3 years

BATON ROUGE, Louisiana  --  NBC will show the Bayou Classic nationally for at least three more years.

Bayou Classic organizers announced Thursday the event and NBC Sports Group extended the national broadcast of the Classic on NBC through the 2015 season.

This year’s Bayou Classic will be the 23rd straight shown on NBC. Last year, the game saw a 19-percent viewing increase, according to a news release provided by New Orleans Convention Companies Incorporated, the management firm of the Bayou Classic.

The matchup Nov. 30 in the Mercedes-Benz Superdome will mark the 40th anniversary of the Bayou Classic.

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