Bounce TV to Air its First CIAA Football Game of New Package Sat. Oct. 6

ATLANTA, Georgia  -  Bounce TV (www.bouncetv.com), the fastest growing African American network in television, will kick-off its' 2012-13 college football coverage of the nation's largest African American athletic conference, the Central Intercollegiate Athletic Association (CIAA), on Sat. Oct. 6 as Elizabeth City State takes on Virginia State live from Rogers Stadium in Ettrick, VA at 1:00 p.m. (ET).

Bounce TV just announced a sports rights renewal agreement with Urban Sports Entertainment Group (USEG) to televise both CIAA football and basketball games.

Bounce TV will air the CIAA Championship football game and select quarter- and semi- final CIAA tournament basketball games as part of the agreement.

Bounce TV targets African Americans primarily between the ages of 25-54 with a programming mix of theatrical motion pictures, live sports, documentaries, specials, inspirational faith-based programs, off-net series, original series and more. Launched just over one year ago,

Bounce TV is already available in 80% of African American households and 65 million homes nationally. Bounce TV airs twenty-four hours a day, seven days a week on the digital signals of local television stations. Martin Luther King III and Ambassador Andrew Young are among the Founding Group and Board of Directors of Bounce TV. Bounce TV is majority African American-owned. Toyota USA is the signature sponsor of the network.