Saturday, May 14, 2016

The NFL Needs to Stop Talking About It and Simply Be About It

Stop The Window Dressing And Hire More Women And People of Color, Dammit!

WASHINGTON, D.C. -- How long have we been hearing about the NFL's great desire for diversity and inclusiveness in management and off-field employment opportunities?

At this point, they sound like your no-good cousin who sits around during every family bar-b-q saying, "You know what I'm going to do?....", pontificating on grandiose life changes and business plans, simply to spend the entire time between the next get-together doing diddly-squat, while hitting you up every few months asking, "Lemme hold a few dollars until I get things in order."

I'm happy to hear that the league that has long-denied the overwhelming medical evidence about brain concussions, brain injuries and suicides has struck up partnerships with the Mid-Eastern Athletic Conference (MEAC) and the Southwestern Athletic Conference (SWAC) in order to provide opportunities for non-playing careers in the NFL.

But at this point, and please excuse my pessimism, I'm ready to tell the NFL what everybody wants to tell that manipulative loser of a cousin. "Ummmm, hell, no! I'm tired of your berlshit. You gets nothing here, partner. Get to steppin'!"

I'm happy that some athletic trainers, communications specialists, video directors, equipment managers and administrators will get a few internships, but I ain't buying that this is some great effort to diversity hiring efforts by the almighty, benevolent NFL.


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